By hand
Filter tools
Hiring it out
Influencer Detective
Who actually analyzes the videos
~You, as much as you can
✕Nobody, just a database
~A person, one video at a time
✓Analyzes the videos on its own, and writes down every word they said
What happens to the standards you set
~You judge each one yourself, and keep a spreadsheet at best
✕No box to type them in. Just follower counts and categories.
~Depends on the person, and how closely they stick to them
✓Every creator is checked against the rules you wrote, and you get the reasons back
How much you can look at
~Whatever your evenings allow
✕Whatever fits in a filter
~As much as you are paying for
✓Their last 30 posts, on every creator, not just the one that matched
Follow-ups
~As many as you find time for
✕Another tool, or by hand
~On their schedule, not yours
✓Drafted and timed for you, you press send, and a no is never chased twice
Your own hours, to reach 100 creators
✕About 78 hours, spread over weeks of evenings
✕About 66 hours. It finds them, you do the rest.
~Someone else's hours now. Yours go on briefing and checking.
✓About twenty minutes to set up. Then you press send on what the Detective has written.
What it costs you, for those 100
NothingExcept the 78 hours, which are the expensive part
$199 to $299A month, and the 66 hours are still yours
About $1,56078 hours at $20, the bottom of the going rate
$159A month on Scale, which covers 138 of them